Know which design, pack or message wins,
before you launch.
Surveys capture what people say. Reaction times, attention and implicit associations reveal what they actually notice, feel and remember. Build the study in minutes, send it to your customers or a panel, and watch the results come in.
Answers for product and brand teams.
The experiments cognitive scientists run in the lab, turned into the questions your team asks every week.
Product & UX
Find out what users notice first, how fast they find it and where they hesitate, using your own screens and prototypes.
Brand perception
Measure the associations people won't put into words, and see how your brand compares with competitors.
Packaging & shelf
Find out which pack shoppers spot first among competitors, and how quickly they recognize your logo.
Ads & messaging
Test which claims, headlines and creatives get noticed and remembered before you spend on media.
From brief to results in days, not months.
Describe the study
Write what you want to measure and the AI builds the task. Swap in your own images, products or messages, and edit the code if you need to.
Reach your audience
Recruit through Prolific or MTurk, or send the link to your own customers or users. Each link can carry an ID and a condition.
Act on the results
Follow responses as they come in, analyze them in the built-in analyzer, or export to CSV, JSON or SQL for your BI tools.
Built for real teams, not just labs.
Everything your team needs to run studies with your own customers, from consent to clean data, in one place.
Choose where data lives
Keep responses in the US, the EU, Japan or Australia, chosen study by study.
Consent built in
Show your own informed-consent page before each study starts.
Shared workspace
Invite colleagues to each study with the right role, so researchers, analysts and stakeholders work on the same data.
Quality you can check
Replay any session trial by trial, watch participants live, get crash reports and filter out unwanted browsers.
Works with your AI assistant
Manage studies from Claude, ChatGPT or Cursor through our MCP server.
Fits your stack
Export to CSV, TSV, JSON or SQL, and deploy tasks from GitHub with Actions.
Questions from business teams.
Do we need a scientist or a developer?
No. Describe the study and the AI builds it on established cognitive-science paradigms, the same kind researchers run on Cognition. The code is there if you ever want to fine-tune it.
Can we test with our own customers?
Yes. Share a single link, or one link per person with their ID attached so you can join the results with your CRM data.
Where is our data stored?
You choose the region for each study: US, EU, Japan or Australia. You can download or delete it at any time.
Do participants need to install anything?
No. Studies run in any modern browser, and responses are saved as they happen, so nothing is lost if the connection drops.
Run your first study this week.
Start today on the Team plan, or tell us what you want to measure and we'll help you set it up.
